Microsoft has created a rather interesting experiment. While trying to prove that people find Vista okay if they don't know it's Vista, they ditched Silverlight once more in favour of Flash, to get their point across.

This website is pure marketing. There is no experiment or at least none that you can see from the videos. The "users" don't actually use the computer - from all you can see it's someone actually using the computer and making the "user" look what's happening. That's like trying to decide if the Ford Ka or the Toyota Aygo has the best handling by watching them on TV.

There is no-one showing what Mojave actually looks like. There is no explanation on how they know these people never used Vista. And there's the other thing: have you taken a look at the people that are in this experiment? If you stood outside any building and picked off 30 persons, what would the odds be of them all being well groomed, looking good.

I'm afraid we're looking at a video production rather than a real experiment. Still, interesting how Microsoft releases Silverlight and then subsequently continues to use Flash to make sure their message gets across to as many people as possible.

 

Edit: it looks like Microsoft came around and replaced the Flash by Silverlight.

This entry was posted on Friday, August 1st, 2008 at 08:10 and is filed under Selfish. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.